With the official unveiling of the Lamborghini Urus concept today in Beijing, we can finally fill in a few details of the raging bull Lamborghini wants to loose on the world in 2015, such as its 600-hp power target and 3,000-copies-a-year sales goal at a price close to $200,000 each. And after living with that info for a few weeks, and the early reaction around the world, Lamborghini has a chance to build the first great new vehicle of this decade. Here's five reasons why: